Golden Globe® Nominated Producers and Peabody Award-Winning Production House collaborate on animated series based on Australian “celebrity-obsessed, social-climbing dolls”

Innovative and acclaimed production house 44 Blue Productions, a Red Arrow Studios company, and Jessica Biel and Michelle Purple’s Iron Ocean Productions, the team behind last year’s critically acclaimed and Golden Globe® nominated USA hit The Sinner, will partner on irreverent new animated series Going Doll.

Going Doll is an animated comedy series that’s a playful, tongue-in-cheek but at times dark commentary on the tummy-tucked underbelly of a status-driven and self-obsessed society. The series follows a cast of fame-fueled, self-absorbed caricatures of today’s “housewife culture” as they take over Los Angeles and espouse their beliefs on getting ahead, based on their fictional self-help book Dollface: A Modern Woman’s Guide to Etiquette, Social Climbing, Celebrity and Monetizing the Marriage.

Going Doll is inspired by the eccentric “Angie Dolls” – a series of sketches and felt dolls satirizing the bourgeois lifestyle of Australia’s suburban upper class, created by Australian-based former fashion model and novelist Miranda Darling and UK-based fashion photographer Sophie Edelstein.

“We fell in love with the ‘Dolls’ irreverent humor from the moment Jessica Biel and Michelle Purple ‘introduced’ us,” said 44 Blue President and Co-founder Stephanie Noonan Drachkovitch. “We’re thrilled to partner with Iron Ocean to bring Miranda Darling and Sophie Edelstein’s unique vision to life – we know the outrageous but lovable Dolls are going to make quite an impact when they hit stateside!”

“We are beyond excited to be partnering with 44 Blue Productions to create ‘Going Doll,’ and to share Miranda Darling and Sophie Edelstein’s brilliant and humorous creative minds with audiences,” stated Jessica Biel. “This is different than anything we’ve done before and we can’t wait to bring these eccentric characters to life on-screen.”

“Newly-married – and newly-moved back to the hometown I had fled as a teenager – I found myself surrounded by a herd of socially-aspirational, self-obsessed, and frankly terrifying women,” describes creator Miranda Darling. “Their conversations, their lives, their values were beyond parody. My ‘cartoons’ and dolls became a covert way to perform my terror and distaste for them; a way to resist their influence (reverse voodoo!). Now that these creatures are set to become TV stars, I’m almost frightened at what I may have unleashed…”

Find the dolls on Instagram here